Ep 6: Bruno Broughton (Head of Business Development at Synthesia)

For the 6th episode I got the chance to speak with - Bruno Broughton (Head of Business Development at Synthesia) We talk about: 00:00:00 - Bruno's Journey into Sales 00:02:15 - Door-to-Door Sales Experience 00:02:37 - Transition to SDR Role in UK 00:03:44 - Debate Between AE and Leadership Path 00:05:07 - Advice for SDRs on Career Path Decisions 00:07:12 - Transition to ZoomInfo 00:09:18 - Building an Outbound SDR Team at ZoomInfo 00:12:34 - Lessons Learned from Hiring SDRs 00:15:06 - Key Traits of Successful SDRs 00:17:23 - Importance of Collaboration for SDR Success 00:17:32 - When is an SDR Ready to be Promoted? 00:21:30 - Piloting an Inside Sales Role (ISR) 00:22:15 - Building a Culture for SDR Success 00:26:01 - Why Should or Shouldn't Someone Become a Manager? 00:28:13 - Role and Impact of Mentorship in Sales Career 00:30:42 - Transition to Synthesia 00:34:00 - Advice for Young SDRs Starting Out Find out more about Stackd: https://www.stackd.so/ Connect with me on Linkedin: https://www.linkedin.com/in/omarshasan/